ANERIS wraps up the successful Social Media Campaign #ANERISTechs
From the 8th of April until the 4th of August, ANERIS carried out a social media campaign across LinkedIn, Instagram and Bluesky, titled #ANERISTechs. The campaign aimed to present in detail all 11 technologies developed within the project and highlight their impact on modern marine biodiversity monitoring and assessment.
For the past few months, we have revealed how each technology works step by step and summarised its purpose, which was co-developed by our scientists, ensuring the utmost accuracy. Across platforms, the campaign has reached a great number of people with more than 5,700 impressions (the total number of times our content appeared across feeds), 956 engagements (any form of interaction such as likes, comments, and shares) and 646 clicks leading to pages that explore each technology.
The showcased technologies were NANOMICS, MARGENODAT, SLIM 2.0, EMUAS, AIES-ZOO, AIES-PHY, AIES-MAC, ATIRES, AMAMER, AWIMAR and AMOVALIH. They are also available under the Technologies tab on our website, and detailed designer infographics about them can be downloaded from our Media Centre.
#ANERISTechs has successfully given an insightful opportunity, introducing our audience to all innovative and groundbreaking technologies the ANERIS team has worked on developing. If you have missed any of our posts, you can check our socials or access our technology infographics on our Media Centre.